Introduction

Welcome to the guide on configuring the "Branding" tab within the HubSpot Account Defaults settings. This document is designed to provide HubSpot administrators with a thorough understanding of how to customize and manage branding options to align with their company's identity. By following this guide, you will learn how to:

Ensuring your HubSpot-hosted content reflects your organization's brand identity is crucial for a consistent and professional user experience. Let's get started!

Purpose and Objectives

This guide aims to provide HubSpot administrators with a comprehensive understanding of the "Branding" tab within the HubSpot Account Defaults settings. By the end of this guide, you will be able to configure and customize the branding options to align with your company's identity, ensuring a consistent user experience across all HubSpot-hosted content.

Explanation of Concepts

The "Branding" tab in HubSpot allows administrators to tailor the visual elements of their account. The primary goal of branding settings is to ensure that your HubSpot-hosted content (such as emails, landing pages, and other marketing assets) reflects your organization's brand identity.

Key Components

  1. Logo and Favicon: Upload your company's logo and favicon to appear in various HubSpot-hosted content.
  2. Brand Colors: Define primary and secondary brand colors that will be used across your HubSpot assets.
  3. Default Email Footer: Customize the default footer that will appear in all your marketing emails.
  4. Remove HubSpot Branding: Option to remove HubSpot branding from your content, providing a more professional look.

Detailed and Technical Aspects

1. Logo and Favicon

Steps to Upload Logo and Favicon:

  1. Navigate to your HubSpot account settings.
  2. Select the "Account Defaults" section.
  3. Click on the "Branding" tab.
  4. Under the "Logo" section, click “Upload” to add your company's logo.
  5. For the favicon, upload a small icon file (usually 16x16 or 32x32 pixels) that will appear in the browser tab.

Best Practices: